About Make It. MSP.

Get the full scoop on our teams and their work

People make the Greater Minneapolis-Saint Paul region special. The GREATER MSP Partnership launched the Make It. MSP. initiative to better recruit, welcome, and retain people from around the world.

The Make It. MSP. initiative includes a coalition of thousands of amazing people at organizations throughout the region. By working together in teams, they are connecting even more people in and beyond our region. 

Make It. MSP. teams include leaders at local companies, cities, community and professional organizations, universities, and many other networks throughout the region. To succeed, Make It. MSP. team members follow data and keep their focus on people’s experiences & insights.


Teams of the Make It. MSP. initiative include:

MSP Hello

Moving to a new community can be hard. Fortunately, the MSP Hello team is working to help newcomers make meaningful connections in their new home.

The team’s focus includes events like MSP Welcome Week and tools to help answer people’s questions, like the MSP Ambassadors Program, MSP Neighborhood Guide, and the MSP Winter Guide.

The team includes representatives from local companies, universities, non-profit organizations, visitors bureaus, local meetups, and much more. 

Learn more here


We strive to foster workplaces and communities where everyone can belong, acknowledging that people of color have been excluded in the Greater MSP region.

By building social connections, celebrating our cultural assets, and building tools and practices to drive workplace inclusion, the BE MSP team is creating a culture of belonging that goes beyond acceptance to embrace each individual’s lasting imprint on our entire community.

The team includes leaders at local companies, government, professional associations, community groups, and more

Learn more here

MSP Tech

The Greater MSP region is a tech hub hiding in plain sight. More than 136,000 tech workers power our region’s headquarters economy, from retail and healthcare to agriculture, finance and more.

The MSP Tech team works to expand our region’s pool of tech talent by attracting and retaining more incredible people. We do that by sharing the experiences of local tech workers living and working here.

The MSP Tech team includes representatives from many of the region’s largest companies, as well as leaders from community organizations throughout the tech ecosystem, like Minnestar, Tech.MN, Techquity, Mpls Jr Devs, and more.

Learn more about tech in MSP »

MSP Campus

The next generation is entering the workforce and already making tremendous impact throughout the Greater MSP region and around the country. 

The MSP Campus team works to connect interns and new graduates at college and university campuses here in the Greater MSP region and all over the country. 

The MSP Campus team is listening to students’ perspectives in order to better connect them to professional opportunities and community. The team includes campus recruiters and recent graduates working at man of the region’s top employers.

Learn more about the MSP Campus work »

Enterprise Team Members:

The Make It. MSP. initiative is powered by the investment and leadership of talent leaders at many of the Greater Minneapolis-Saint Paul region’s top employers. This team works to advance the initiative’s strategies by working in deep partnership.

MAKE IT. MSP. is an initiative of the